Good Ideation

Actual words, spoken by actual communications professionals at an actual nationwide gathering this week, to lay some actual groundwork toward creating an actual social movement:
 
“There are nuances in the high-touch…”
 
“Get off into the weeds…”
 
“…positive conversation being trended into the mix already…”
 
“We’ll do a deeper dive into the metrics this afternoon…”
 
“Automatons vs. conversations…”
 
“Dial this one back…”
 
“… curveball in the implementation phase…”
 
“It’s a slippery slope…”
 
“We need some collateral that will help us tell that story…” (‘collateral’ as an adjective).
 
“…move the needle quickly…”
 
“Low-hanging fruit…”
 
“It’s an eggshell dance…”
 
”We gotta get people on planes and get ‘em out…”
 
“There’s a build on that point…” (‘build’ as a noun).
 
“Any watch outs we need to be aware of…?”
 
“Ideation…”
 
“This group will be media facing…”
 
“Rocket fuel in the content…”
 
Here’s the agenda for our next gathering:
 
1. Welcome
2. Deeper dive into some good ideation
3. Adjourn
 
These are my people.